Category Archives: Brand

Get Ready for the Post-COVID-19 Business Reality

By Rolf Neuweiler 03-28-2021

Digital Transformation Post COVID-19 in the business world will see continued changes in digital transformation, DTC, platform model, brand building and digital marketing. Get Ready for the Post-COVID-19 Business Reality As more and more people are getting vaccinated in the US, and offices are starting to reopen beginning of this summer in 2021, it is […]

The Seven Signs of Ethical Collapse: How To Spot Moral Meltdowns in Organizations

Accounting Brand Business Management Fraud prevention Legal Strategies

By Rolf Neuweiler 11-01-2019

In the book “The Seven Signs of Ethical Collapse” by Marianne Jennings, JD., these seven signs are listed for spotting an organization’s ethics crisis that can bring down corporations like Enron and other businesses and nonprofits: Pressure to maintain the business numbers Culture of fear and silence A “bigger than life” CEO and awe-struck direct […]

Part 2 of 2: FINANCIAL & MANAGEMENT PITFALLS FOR A GROWING SMALL BUSINESS

Brand Budgeting Business Management CFO Consulting Financial forecast Insurance Legal Strategies Taxes

By Rolf Neuweiler 02-21-2019

In January 2019, I talked about financial and management pitfalls for growing small businesses at a professional networking group meeting. Last month in Part 1 of the two parts, we first focused on potential pitfalls related to lacking strategic goals and skills. Here in Part 2 I am listing some pitfalls related to leadership, internal […]