Virtual Meeting Online, to illustrate "Get Ready for the Post-COVID-19 Business Reality", article by Rolf Neuweiler, 3/28/2021, a2zCFO.com

Get Ready for the Post-COVID-19 Business Reality

Post-COVID-19 business world will see continued changes in digital transformation, DTC, platform model, brand building and digital marketing. Get Ready for the Post-COVID-19 Business Reality As more and more people are getting vaccinated in the US, and offices are starting to reopen beginning of this summer in 2021, it is time for business leadership to…

Revenue - profit = expense: Use “Profit First” Principles for Businesses during COVID19 and After. Rolf Neuweiler, consulting CFO, principal at www.a2zCFO.com

Revenue – Profit = Expense: Use “Profit First” Principles for Businesses During COVID19 and After

This article is based on the book “Profit First”, by Mike Michalowicz, and a presentation by Gabriel Dutari about applying the Profit First principles (https://www.youtube.com/watch?v=a1XzaaJBmRQ&feature=youtu.be) About 99% new businesses are started not by financial experts, but by specialists or technicians such as engineers, architects, lawyers, chefs, artists, who are very good at what they do,…

CAC, LTV, & LTV to CAC ratios measure recurring revenue business models' scalability, with limits, by www.a2zCFO.com, Rolf Neuweiler, consulting CFO for small businesses. (925) 216-5058 or email: rolf@a2zCFO.com

Customer Lifetime Value (CLV) and CLV to CAC Ratio – Part 2 of 2

In Part 1, we discussed CAC (customer acquisition cost), how to use it and its limitations. In Part 2 here, we will explain about CLV and CLV to CAC ratio. CLV – Customer Lifetime Value CLV (sometimes referred to as LTV) represents the total amount of revenue a business gets from a customer over the…

This photo is part of a blog about revenue, gross, operating and net profits and profit margins by Rolf Neuweiler, consulting CFO. www.a2zCFO.com

Revenue and Profit Margins

In our last blog, we talked about EBITDA and EBITDA margin, and stated that it is better to use both GAAP metrics and EBITDA to determine an organization’s financial health. Under the guidelines of GAAP (generally accepted accounting principles) requirements for corporate accounting, a profit margin is calculated using one of the three principles: gross…

dollars and calculator with plus red button, for calculating EBITDA = earnings before interest, taxes, depreciation, and amortization. EBITDA margin = EBITDA divided by total revenue. call me (925) 216-5058 or email: rolf@a2zCFO.com

EBITDA

What is EBITDA? EBITDA is the abbreviation for “Earnings Before Interest, Taxes, Depreciation and Amortization.”  It is a measure of overall profitability of a business.   How are EBITDA and EBITA margin calculated? EBITA = earnings before interest, taxes, depreciation, and amortization. EBITDA margin = EBITDA divided by total revenue.  EBITDA and EBITDA margin help…

Tips for claiming social security benefits, Wait until full retirement age will maximize benefits amount, Rules for taking out a spouse’s benefit, divorced and widowed, Please call me (925) 216-5058 or email: rolf@a2zCFO.com A2Z CFO, we keep your ship on course

Tips for claiming social security benefits

Wait until full retirement age will maximize benefits amount   The general rule of thumb is that if you postpone taking social security benefits until after your full retirement age, you will receive a higher monthly benefit.  But after reaching full retirement age, there is no more gain from delaying claims.   Remember, the earliest…

By providing trusted financial advice, I create financial and goal clarity, resulting in increases in cash, profitability and sales all the while preparing the business strategically for a successful exit when the time is right. Works at client’s location and directly with client’s staff; Affordable and flexibility in hours – 4 hours a month to short term full time assignment; Excels at messy and difficult clean up situations; Meaningful financial reporting for management, bankers, and CPA’s. Tax returns completed by 4/15; Cradle to grave services – from bootstrapped startups to exit transition service experience. Please call me (925) 216-5058 or email: rolf@a2zCFO.com A2Z CFO, we keep your ship on course.

IRS Impersonators and Scams Related to Tax Returns

Many people reported that they have received IRS impersonators’ calls, and sadly some fell victims of various scam schemes after being intimidated into paying a fabricated tax bill. Thousands of people have lost millions of dollars and their personal information to tax scams. Scammers use the regular mail, telephone, or email to set up individuals,…